JUDGES

Adam Whittles | Head of SEO | AutoTrader

Adam has over 10 years of experience in digital marketing and is currently the Head of SEO at AutoTrader, the UK’s largest automotive marketplace. He has previously held roles at a number of GroupM/WPP media agencies, including Head of SEO & Content Marketing at Mindshare. Before joining AutoTrader, he was managing the SEO program at Apple across EMEIA and Emerging Markets. Most recently, Adam co-authored an Amazon best-selling book titled “Mastering In-House SEO” where he shares his experiences from working at both Apple and AutoTrader. The second edition of the book is currently available to purchase on Amazon.

Alexa Lacroix | Brand Marketing Manager |

With more than 9 years of experience, Alexa is a digital-native marketer who has collaborated with prominent global brands in the retail, automotive, and tech sectors. Her career has traversed big tech, agency, and client-side landscapes, engaging with a diverse clientele that includes multinational Fortune 500 corporations. Currently, she is managing brand marketing at Sleep Country Canada.

Aleyda Solis | International SEO Consultant | Orainti

Aleyda Solis is an award winning International SEO Consultant -service that she provides with her company Orainti-, a blogger (Search Engine Land, Search Engine Journal and Moz), author of the SEO book in Spanish “SEO. Las Claves Esenciales” and experienced speaker (with more than 100 conferences in 20 countries in English and Spanish). Awarded as the European Search Personality of the Year in 2018 at the European Search Awards, included in Forbes as one of the 10 Digital Marketing specialists to follow in 2015, in Entrepreneur as one of the 50 Online Marketing Influencers to follow in 2016 and in Hubspot as one of the 59 Female Marketing and Growth Experts You Should be Following, she has been also interviewed in publications such as The Huffington Post and in the Google Partners Podcast.

Amy McMullan-Finnegan-Dehn | Head of Performance Marketing | Urban Outfitters

Amy is Head of Performance Marketing for fashion retailer Urban Outfitters, looking after performance marketing for Urban Outfitters across Europe. With over 10 year’s experience across all elements of Digital Marketing, Amy has a breadth of experience having led various in-house teams, as well as working Agency-side. She has worked across many industry verticals from Beauty to Automotive, Tourism to Technology, however, she has a particular specialism in Retail; her experience includes digital-first retailer Argos.

Andor Palau | International SEO Consultant | Andorpalau.com

Andor is an independent international SEO consultant based in Berlin, Germany, and has started his online career back in 2009. Having worked both in-house, as well as on the agency side, he is currently advising online shops, classifiers, marketplaces, and other companies regarding international organic growth strategies as well as technical SEO issues as an independent SEO consultant. He is former Head of SEO at Peak Ace, where he was responsible for SEO and managed a 20+ people team of SEO consultants and editors. Before joining the agency side, Andor was In-house SEO for a top-3 comparison portal in highly competitive verticals such as insurance, power, and telco. Andor’s core expertise is strategic SEO as well as technical SEO, covering topics such as crawlability, indexing management, migrations, and site structure optimization. He is a lecturer at the afs Akademie in Germany, which has made it its mission to offer quality education and training in the field of SEO

Andraž Štalec | CEO | Red Orbit

Andraž Štalec is the CEO and Co-founder of Red Orbit, one of the leading digital performance agencies in Adriatic region. He is focused on optimizing digital performance with strong focus on business goals. Data, analytics and performance run through his veins. He is also Google certified trainer and a regular speaker at various international events. At Red Orbit he works with a team of highly specialized professionals to push the limits of digital marketing and challenge the status quo. They measure, analyze and optimize digital users’ behavior.

Anna Oshkalo | Digital Strategy Consultant |

Anna is a digital marketer with over 15 years of experience. She's had the opportunity to live and work in the Netherlands and Sweden and has now settled in Portugal, where she runs her own consultancy business. Before starting her consultancy, Anna worked at Ericsson, where she was responsible for global SEO and paid media strategies, development of Ericsson’s digital marketing tech stack and training of marketing teams across the globe. Anna's expertise also extends beyond corporate; she has worked with various startups in competitive sectors like telecommunications, gambling, and e-commerce.

Aoife McIlraith | Global Search & Digital Marketing Consultant |

Aoife McIlraith is an award-winning international search consultant. She has worked in marketing for over 22 years, specializing in international SEO and multilingual digital strategies for global brands. Her most recent role was VP product marketing with Semrush. A regular speaker at international conferences she is also on multiple judging panels for country and global awards. Aoife was recognized among the “Top 20 Women making the biggest impact in Marketing Tech” by B2B Marketing Magazine in 2019. She holds a post grad in programming and works with Enterprise Ireland as a mentor to early stage tech start ups.

Arnout Hellemans | SEO & Analytics Consultant | Onlinemarkethink.com

Bill Hartzer | SEO Consultant |

Bill Hartzer is an independent SEO Consultant. He relies on his 20 years of direct SEO experience to provide technical SEO audits of websites, as well as technical link audits and link cleanups of websites. Mr. Hartzer is known worldwide for his research on the topic of search engine optimization and the New gTLD domain names, as well as Dot Brand domain names. He provides research and marketing of white papers and case studies related to the New gTLDs, as well as consulting related to domain migrations.

Brian Thornton | Paid Media Operations Manager Europe | Electrolux Group

With a career spanning nearly 15 years, Brian has a deep understanding of marketing dynamics, having worked on both the agency and brand sides. This unique perspective allows him to craft comprehensive strategies that align with business' specific goals and objectives. Brian's versatility shines through his experience across various industry verticals. He has successfully executed marketing campaigns for companies ranging from startups to global enterprises, harnessing his analytical prowess to deliver exceptional results.

Carlos Ortega | Freelance Technical SEO Consultant |

Carlos Ortega is a freelance technical SEO consultant, co-founder of the digital marketing event Digital Jam, Country Manager of the SEObox tool, and the winner of the 'Best SEO in Barcelona' award presented by Clinic SEO in 2018. He is also part of the faculty in several master's programs on web positioning and has given talks and training sessions at numerous events, podcasts, and companies. After 10 years in the SEO industry, where he has worked in agencies and in-house positions, he currently works with major clients as a freelance consultant.

Carlotta Bonafini | SEO Product Manager | eDreams ODIGEO

Carlotta is the global SEO product manager at Edreams Odigeo, where she is overseeing all the landing pages and the organic customers acquisition. She started her professional career in the marketing field working for Expedia in the search department. She directed various regional projects before moving into a global position in Vodafone, where her initiatives created outstanding results whilst pioneering new processes. She supervised both creative campaigns and technical projects, and launched many impactful ideas. Carlotta graduated from London Metropolitan University and Milan Catholic University. Passionate about high-tech, she is working on improving her coding skills and is always eager to expand her technical knowledge.

Cheryl Hill | Director of Digital Marketing | SkipTheDishes

Cheryl Hill is the Director of Digital Marketing at SkipTheDishes, Canada's leading and largest food delivery network. Cheryl leads Skip's media buying and digital strategy across Search, CRM, Paid Media, SEO, and Social Media via data-driven insights that connect with Canadians. Prior to Skip, Cheryl served at Metric Marketing as Director of Digital Marketing, where she established teams and led the creation of digital products. For more than a decade, Hill also led her own successful digital marketing consultancy and honed her trade in the UK finance industry, where she pioneered a digital marketing team within the largest mortgage, insurance, and loans brokerage in Scotland.

Ciara Serrano Temprado | Head of Online Marketing | Urlaubstracker

After graduating from Journalism, Ciara changed her warm hometown, Barcelona, for the vibrant and underground Berlin more than 10 years ago. During this time in the German capital, she has been the SEO expert in different companies in a big range of industries such as travel, ecommerce, music and cars. Her roles have usually involved leading other SEOs and Marketing experts, as well as expanding her knowledge and expertise in other online marketing channels. Currently she is working as Head of Online Marketing at Urlaubstracker.

Clara Soteras | Director of SEO and Product | El Nacional

Clara Soteras is an SEO for News expert. She currently works as Head of SEO and Product at El Nacional, a Spanish news outlet, where she has made from scratch the SEO team. She has also set new workflows between editorial, business and strategy teams to increase traffic and visibility in order to enhance the revenue of the company. She loves sharing knowledge, which is also why she is an adjunct professor at the Autonomous University of Barcelona, where she teaches about digital content, marketing and journalism. Furthermore, she lectures about SEO for publishers and news sites in different Master’s Degrees and courses and has taken part in several conferences, congresses and SEO events.

Crystal Carter | Head of SEO Communications | Wix

Crystal Carter the Head of SEO Communications at Wix. She is an SEO & Digital Marketing professional with over 15 years experience working with SEO and Marketing clients around the world like Disney, McDonalds, Tomy and more. As an SEO, she identifies and implements tactics that help businesses optimise digital activity, drive sales, engagement and growth online. She has contributed to events, webinars, and publications from Google Search Central, Brighton SEO, Moz, Whitespark Local Search Summit, Semrush, SMX, Search Engine Land, Lumar, Women in Tech SEO and more.

David Edmundson-Bird FRSA CMBE | Principal Lecturer in Digital Marketing & Enterprise | Manchester Metropolitan University

David is Principal Lecturer in Digital Marketing and Faculty Lead for AI at Manchester Metropolitan University Business School. He leads the faculty team responsible for developing policy and good practice embedding the use of AI in teaching, assessment, research and business engagement. He is co-author of 7th edition (and soon to be 8th edition) of Digital Business & E-commerce Management with Dave Chaffey and Tanya Hemphill. David has enjoyed several spells in academia as well as senior management roles in the digital sector. he helped set up Manchester’s second web design agency, Sozo, back in 1995, and was Chief Learning Architect at Academee from 1999 to 2002 He set up the UK’s first part-time MSc in Digital Marketing in 2007 for MMU, as well as their first full-time MSc Digital Marketing Comms in 2016. He also led the creation of Man Met’s Digital Marketing Degree Apprenticeship, now in its 5th cohort. He runs several courses at Manchester Met, including units on SEO, E-Commerce, Value Proposition Design, and Digital Strategy. He works with the Centre for Enterprise providing training, coaching, and mentoring in strategic marketing, digital marketing practice, and e-commerce development themes for SMEs. He sits on the Board at FutureEverything, a global digital arts business.

Dan Barker | Consultant |

Dan has worked in ecommerce for around 20 years. He has worked within companies in ecommerce functions, up to CMO level, has worked on projects for more than 100 ecommerce businesses as a consultant, and has co-owned a couple of ecommerce businesses with millions of visitors and hundreds of millions of turnover between them over the years. He enjoys the opportunity that ecommerce has brought and can bring to people all over the world.

Dan Morehead | SEO Manager | Channel 4

Daniel Saunders | Head of Performance Marketing | Evergreen Finance London

I've worked in Digital for 18 years. Within Digital marketing I work closely with the directors and heads of service to identify new business opportunities and Strategies. Having an in-depth understanding of different markets and competitors in the area to maintain a competitive advantage which is used to work alongside key stakeholders in managing the translation of the business strategy into clear plans. Proactively researching markets, competitors within different regions and establishing ways to develop a competitive advantage within our strategies. Within Stanley Black and Decker, I am a catalyst for change, I plan and execute UK market E-commerce and digital marketing activities to increase sales, grow online channels, and grow new and existing online customers managing substantial 6 figures budgets over many different groups. As an international keynote speaker in the Digital sphere, I inspire and lead a large team of specialists, drive the delivery of brilliant digital products and services, mentoring at levels from executives to C suite. I utilize analytics and insight tools to evaluate end-to-end customer experience across multiple customer touch points. Working with trade marketing teams to analyse product categories and make appropriate product mix recommendations and effectively contributes to SEO, PPC, UX and CRO. I have built, nurtured and lead a diverse, multidisciplinary team to deliver digital transformation across the Stanley Black and Decker group. Defining the required digital capabilities across our people, their processes, and the technology we use. With Stanley Black and Decker being a multinational corporation, I make myself a visible leader by holding regular lectures and Q and A sessions with entry executives all the way up to C suite teams.

Dave Elliott | Head of Organic Search | Vashi

David Amayo-Morrison | Head of SEO | Tesco

David Amayo-Morrison is Head of SEO at Tesco, the UK’s largest retailer. With a unique blend of SEO and digital transformation experience, he has been a frontrunner in leading the charge for some of the UK’s biggest brands, notably the powerhouse retailer Currys, previously known as Dixons Carphone, or Carphone Warehouse and PC World. Beyond the domestic market, David is a heavyweight on the global stage, having worked with and collaborated with brands like Disney, New Balance, Canon, Bose, and more. As a productive digital expert, he engages heavily in the development of new technology such as AI and RPA, determined to keep on the right side of change as we transition to the new world.

David Carrasco | CEO | Unancor

David Carrasco is the founder and CEO of Unancor, a PR and link-building platform. With over a decade of experience in SEO, he has been involved in a wide array of projects and provided assistance to numerous clients. Presently, he is in the process of establishing his own SEO agency to provide holistic support to businesses, leveraging his extensive expertise, years of experience and a dedicated team. As a prolific content creator, he engages in creating audio, video, and written content, which not only serves as a medium to connect with new individuals but also fuels his continuous learning journey.

David Sayce | SEO Consultant |

David Sayce is a highly accomplished digital marketing and SEO consultant with over two decades of experience in the industry, starting back in 1996. He is the founder of Paper Gecko, a UK-based digital marketing consultancy that specialises in strategy, transformation and technical SEO, helping businesses across the globe to increase their online presence and attract more customers, as well as building and improving their digital teams. Key industry focus is within Professional Services firms such as Financial Services, legal and Accountancy. David also has extensive experience working with clients such as npower (energy), Barratt Developments (construction), Hagemeyer (international B2B & MRO), Windsor Newton/Colart (Art Supplies Retailer). David's expertise in SEO and digital marketing has been recognised by some of the biggest names in the industry. He has been a speaker at numerous conferences and events, including Technology for Marketing and International Search Summit and SMX London, where he has shared his insights and strategies for achieving success in the world of digital marketing. As a judge for the Global Search Awards, David leverages his wealth of experience to identify and recognise the best and brightest in the digital marketing and SEO industry. He is a true thought leader and expert in his field, and his contributions continue to shape the future of the industry.

David Lewis | Head of SEO | Trainline

David joined Trainline from Air Charter Service five and a half years ago, as part of their growing SEO team to specialise in Technical SEO. He quickly established himself as the in-house expert on JavaScript SEO, crawling and site speed. In 2020 he was recognised for this contribution to growth both professionally and personally by being promoted to Technical SEO Manager. In early 2022, David achieved a career milestone and was promoted to Head of SEO. David is now responsible for setting the Trainline Group’s SEO strategy at a global level and leads the SEO team as well as the dedicated engineering squad based out of offices across Europe. He is also one of the leaders helping drive cross-functional growth between teams and channels across the business and is often held up as an example of continued, personal development. He is a keen speaker and likes to give back to the Search community - as a result he has spoken at SEO events including brightonSEO, LondonSEO and Search London. Outside of work David loves working out in the gym, playing guitar, meditating, and travelling the world.

Dawn Anderson | Founder | Bertey

Dawn Anderson lectures on search and digital marketing strategy at Manchester Metropolitan University, is an international conference speaker (UK, US, AUS, IT), a trainer, and runs a digital marketing and international SEO consultancy agency, Bertey based in Manchester, UK. Dawn has spoken at some of the leading UK and global search marketing conferences, including Pubcon (Las Vegas and Florida), SASCON (Manchester, UK), European Search Conference (Liverpool, UK), Search Leeds (Leeds, UK), Brighton SEO (Brighton, UK), SMX London (London, UK), SMX East (San Jose, US), Ungagged London (London, UK), Ungagged Las Vegas (Las Vegas, US), MozCon (Seattle, US) and State of Search (Dallas, US). Dawn has also spoken at conference across Europe and as far afield as Australia. Dawn has been in digital marketing and SEO for 12+ years and works with leading brands providing digital marketing and SEO strategy and consultancy across a number of sectors. She is a Northern Digital, UK, EU and US Search Awards Judge. Dawn also contributes to leading search marketing industry publications such as Search Engine Land, Search Engine Journal, The SEMPost, State of Digital and Smart Insights. Dawn also supervises Masters dissertation students undertaking their MSc in digital marketing strategy at Manchester Metropolitan University and also lectures and undertakes workshops on search and marketing analytics teaching International Fashion Promotion students at Manchester Fashion Institute

Judith Lewis | Founder | DeCabbit Consultancy

Judith is a renowned international speaker, writer, trainer, blogger and digital media consultant specialising in applying strategic understanding of digital technologies to help businesses innovate and optimise their effectiveness within the new, networked communications environment. She is a regular speaker around the world on SEO, content strategy, link building, paid media, and digital strategy, and has been recognised by her peers as one of the most influential people in the UK digital industry. Judith judges the industry leading Search Awards around the world, and has every year since their inception. She has worked with market-leading global businesses including Google, NatWest/RBS, National Gallery, Fidelity, GalaCoral, NBC Universal, Readers Digest, Bayer, Family Search, Amadeus, AMD, AmEx , Virgin.com, Virgin Startup & more. She has over 23 years of experience, predating Google in her entry into the market, and now runs her own consultancy. She has worked both in-house and agency-side. Judith also blogs about chocolate, has contributed to the book “Pimp My Site” and the Econsultancy guide to Paid Search and rewrote the large foundational Econsultancy Best Practice Guide to SEO.

Dhiresh Hirani | Head of Marketing | reallymoving & The Law Superstore

Dhiresh joins our judging panel with over 15 years' experience and a career backed with multiple award-winning digital search marketing campaigns. His experience spans across Technology/IT, Financial Services, Retail and Travel. He has a passion for, and a strong focus on performance marketing, and has driven data-led digital growth and acquisition as well as profitable commercial outcomes across paid, owned and earned media channels for D2C and B2B audiences.

Dina Okeil Taha | SEO Manager | Majied Futaim-Carrefour Egypt

Dina Taha has been in the Marketing industry for 20+ years, with a background in both Offline and Online marketing in the MENA region covering different industries like Pharmaceuticals, Education, Retail and finally E-Commerce, Dina is the SEO Manager for Carrefour Egypt one of the biggest retail players in Middle East (Majed Al Futtaim). Dina’s role is to leverage both SEO and ASO activities for Carrefour’s Online presence in terms of website and mobile application. She is a big advocate for data-led decisions and loves digging through numbers. Her regional roles allowed her to get the essence of different markets in Middle East & North Africa. Dina has a passion for training too; she has a number of guided SEO courses on Coursera. Dina believes in continuous learning and stretching her capabilities, so she pursued study MIBA (Major: International Marketing) and graduated from ESLSCA -Paris. In her time off she loves traveling & exploring different cultures and doing adventure activities.

Dolores McLaren | Head of SEO CBU | Vodafone UK

Dolores is a highly experienced and knowledgeable professional in the field of Digital marketing. With 20 years of experience in the industry and a specific focus on SEO, CRO, and UX for the past 12 years. As the Head of SEO at Vodafone, she is responsible for overseeing the company's SEO strategy and managing both internal team members and external partners. Dolores has a strong track record of delivering results and maximizing ROI for clients, as demonstrated by her previous roles at Publicis Media and Reprise. Her passion for technology and innovation drives her to continuously improve her digital and coding skills. She has a Bachelor's degree in Computer Science.

Dateme Tamuno | Head of Digital Marketing | SemanticGeek

Dateme is a digital marketer with experience running organic and paid search campaigns for companies across several verticals. Currently, he is the head of digital marketing for a student accommodation agency in London. A regular speaker at BrightonSEO and often challenging search marketers to create a deeper understanding of the user intent that transcends the informational, navigational, commercial, and transactional classifications. He has completed ten marathons and has a goal of running 50 before he turns 50.

Dudi Nakdimon | Ladbrokes Coral | SEO Consultant

Dudi Nakdimon is an SEO Consultant with 10+ years of expertise on online marketing and digital experience. In the past 6 years he was the Head of SEO at Ladbrokes Coral. As part of his job at LCG, Dudi was responsible for building an in-house team of SEO - SEO managers, content writers and technical specialists, while collaborating with SEO agencies. His experience working for a large corporation with various departments has taught Dudi that the best to achieve SEO results is by educating colleagues throughout organizations on the importance of SEO, working close mainly with Product, Dev, Creative, Legal and Compliance departments. “SEO is more than just work. It’s my hobby and a passion!” – Dudi Nakdimon

Ellie England | Commercial Director | Microsoft

Passionate about digital, women in technology and making a lasting impact, Ellie began her career in sales working in an inner city secondary school 'selling' the importance of modern languages to disaffected teenagers. She got in to the world of digital advertising working for Google for 6 years, before eventually relocating to Manchester and joining Microsoft. As a Commercial Director for Microsoft Advertising, for the past 7 years. Ellie has been spearheading the continued investment in the North of the UK and beyond, leading a growing team of talented media sales consultants and juggling life as a proud mother of two children, 6 and 3.

Emmanuelle Bailey | Organic Growth and SEO Freelancer |

Emmanuelle Bailey has worked in-house for 7+ years focusing on SEO, CRM and CRO and has spent the past 2 years specialising in SEO. She has also been a freelance digital marketer for almost a decade. Emmanuelle has worked with international, national and SME brands mainly in the finance, travel, beverage and construction industries.

Ed Fletcher | |

Ed has worked both internally and as a contractor, and gained a wealth of experience across a wide range of technical and business areas. From his time at the IBM software development lab at Hursley, Ed's passion is customer experience - whether in physical retail, web or mobile. He has spoken at conferences on topics as varied as delivering bespoke digital experiences via virtual appliances, effective organisation design for digital delivery, and how to prove the ROI of digital optimisation. Working at Vodafone Group, Ed setup and ran an internal digital optimisation agency to support 22 international markets with performance, analytics and SEO. More recently, as a Scaled Agile Program Consultant, Ed has delivered omni-channel content management solutions, digital analytics programmes, and coached leadership and technical teams as they move to Scaled Agile delivery.

Gerry White | VP of Growth | Mirador Local

Gerry White has been in the industry for 20+ years, with a background in development he transitioned to technical marketing leading on SEO, analytics and digital growth strategies for companies, agencies, the government and corporations such as the BBC. In the past few years Gerry has spoken at conferences around the globe including Paris, Germany, USA and of course the UK. Gerry was the Technical SEO Lead for Just Eat a FTSE 100 company in 12 markets as well as consulting for other e-commerce brands. Gerry was the SEO Director for Rise at Seven from 2020 to 2021 when they grew from 15 to 115 people. Gerry is now a Freelance SEO & Growth Consultant.

Gianluca Fiorelli | SEO & Web Marketing Strategist |

Gianluca Fiorelli started working as an SEO in 2004, after previously having worked in the Italian TV and Audiovisual industry. Amongst the best known International and Strategic SEO consultants, Gianluca helps and helped brands like Iberostar.com, Glassdoor, Outsystems, ActivTrades, Magoosh, Go Overseas and many others to reach the sought success in organic search. Gianluca, who is also the founder of The Inbounder digital marketing conference, spoke at international events like Mozcon, BrightonSEO, SMX, and PubCon.

Grant Simmons | Vice President of Performance Marketing | Homes.com

Grant is a Senior SEO Strategist with over 30 years in marketing with an emphasis on digital channels and focus on collaborative SEO consulting, analytics, content, and performance-based successes for Fortune 500 enterprises, local, multi-location, national, and international companies and organizations. Grant’s experience spans real estate, healthcare, addiction, e-commerce, senior care, technology, travel, and employment verticals, often sharing his experience and insights in vertical-industry podcasts, webinars, and publications, and as a speaker at SEO & marketing conferences worldwide, including; Pubcon, LRTCon, Chiang Mai SEO, Brighton SEO. SMX, and more.

Hannah Rampton | | Freelance SEO Consultant

Hannah has worked in digital marketing since 2007. Now running her own consultancy, she is also a board member for the ISTN (Ipswich and Suffolk Tech Network) and a consultant for Torque Partnership. After achieving transformational results for her first in-house client, her work was submitted to the National Business Awards as part of the 3i Growth Strategy of the Year Award. Just 20 years old at the time, she played a central role in the award preparations and co-presented to the panel of judges. Hannah soon moved agency-side where she developed her knowledge and moved towards technical SEO as a specialism. Collaborating with numerous agencies over the years, her data-led approach has delivered consistent results for her clients. Awarded the Digital Marketer Award for her technical innovations and methodologies in 2018, she was later awarded the Inspiration Award in 2019. A contributor to industry events and platforms, she spoke at the first ever Women in Tech SEO conference, sharing knowledge around data manipulation and advanced formulae. She is also the creator of a number of industry resources, with her tools amassing over 250k uses a year. Hannah supports both brands and agencies to help further develop their organic strategy and measurement capabilities.

Yolanda Pedrosa | SEO & Analytics Consultant | Digital Search Lab Ltd.

I am the founder of Digital Search Lab Ltd. where I offer my services as an SEO and Analytics specialist. I have worked with a wide range of companies of all sizes and industries including travel, automotive, SaaS, retail, healthcare, schools and many more. Overall I have over 15 years experience in SEO and my knowledge of Spanish, English, French and Catalán have made it possible to work in international SEO projects.

Julia-Carolin Zeng | SEO Consultant | Charlie on the Move

Julia started her career in SEO 5 years ago in the online gambling industry working for an affiliate company. She has since worked in different industries and is a freelance SEO consultant since 2019. She specialises in international SEO and works mostly with B2B SaaS companies in Europe and the US. Her educational background is in linguistics and cultural anthropology, and she can communicate in French, Spanish and Italian, in addition to her mother tongue German. Julia is usually based in London, but she loves travelling and the digital nomad lifestyle.

Ixone Noreña | Founder | PaidStrategy

Ixone is a digital marketing specialist with over 10 years of experience. She currently runs a remote performance marketing agency serving clients in Canada, US, Latam and European markets. Her agency is a Google Premier Partner and has also partnered with Microsoft, Meta, Funnel, Supermetrics and Adroll to name a few. She is highly experienced in the Education, SaaS and Travel industries and encompasses both B2B and B2C segments. Her visionary leadership and extensive expertise continue to drive success and innovation in the digital marketing landscape, making her a highly respected figure in the industry.

James Rice | Head of Marketing | Dukes Education

James heads the marketing teams at The Medic Portal and The Lawyer Portal, two consultancies owned by Dukes Education, the fastest-growing private education company in the UK. He has led marketing departments for over a decade, in both start-ups and more mature companies, always with a focus on SEO. He has contributed to articles for SEMrush, Search Engine Watch, Huffington Post, The Times and Business Insider.

James Thompson | Senior SEO Consultant | Torque Partnership

James Thompson has over 7 years' SEO experience spanning technical, content, link building strategies, as well as site migrations for multiple languages. With broad experience at European and Global lead in-house roles - from start-up to large enterprise and across different verticals - he knows how important adapting your SEO strategy to individual business resources and processes is in terms of getting implementations through. Constant learning and change is at the heart of maintaining SEO success long-term, therefore he is a big proponent for data-led decisions and a strategy inclusive of other digital marketing channels.

Janna Pugh | SEO Specialist | Five9

Janna Pugh is a SEO Specialist with a history of agency and in-house work. She has recently been nationally recognized as the Industry Rising Star in Conductor's 2022 C2 Summit and regularly speaks with college classes about the essentials of organic marketing. With her passion for SEO, she knows firsthand how to make the smallest and largest websites succeed organically. Her areas of focus specialize in enterprise SEO, with scalability and automation for both small and large SEO teams. Her varied approach to SEO combines on-site content with off-site brand management. In her free time, she loves trying out new recipes and reading mystery novels.

Jason Meininger | Technical SEO Manager | Stepstone Group

Jason has been online since before browsers had graphics, and a 20+ year career in both enterprise and startup environments spans web design, development, marketing, and project management. For well over a decade he has been a core part of the SEO programme at Totaljobs Group (now part of StepStone Atlantic), supporting both on-and off-site SEO initiatives with a primary focus on scalable, data-led technical optimisation to improve reach, drive organic traffic, and maximise engagement across a transcontinental portfolio of online recruitment classified sites. Also a MENA Search Awards judge, he is an avid traveller, a competitive archer, and maintains a parallel career in London as a theatrical producer and lighting designer.

Jim Banks | CEO | Spades Media

Jim is one of the original paid media experts, buying his first paid traffic back in 1999. Since then he has worked with over 1000 companies around the world and spent in excess of £250 million on traffic, generating in excess of £1 billion in ecommerce sales and more than 2 million leads for inbound marketing companies. Jim is a well-travelled and sought after keynote speaker.

Jo O'Reilly | Freelance Digital PR Consultant |

Jo O’Reilly is a Freelance digital PR consultant based in Chester. She has been working in Digital PR for 6 years and before going freelance had worked both in-house and agency side. Before pivoting to Digital PR she worked as a journalist. She is fascinated with all things digital pr, especially reactive pr and newsjacking.

Kate Buchanan-Jack | Strategic International Marketing Consultant & Lecturer | KBJ Consultancy

Kate Buchanan-Jack is a senior consultant and lecturer in international marketing, with over two decades of leadership experience in marketing and enrollment for the education sector. After starting her career as a teacher of English and French, Kate quickly found her niche in blending digital communications with the power of human connection. Kate led the launch of the very first 100% online global MBA for Glion Institute of Higher Education and then became VP of International Marketing for Laureate Online Education. After almost a decade working across Europe, Asia, and the Americas, Kate left to pursue her own path and set up KBJ Consultancy in 2013, leading digital transformation for global clients such as Shorelight, Inspired, Globeducate and Cognita.

Kaylee Peterson | Head of SEO | We Buy Any Home

Kaylee Peterson is the Head of SEO for We Buy Any Home, Sold.CO.UK, and Proffered. She has a background in digital marketing, PR, and operations both in-house and agency. She specializes in content SEO and customer relationship management and is passionate about user experience. American-born, Kaylee holds a B.S. in Public Relations from Kent State University, and an MBA from Richmond University in London.

Krzysztof Wroński | Google Ads (AdWords) & Analytics Expert |

Google Ads and Analytics Trainer and Certified Specialist. Co-owner and CEO at Marafiki.agency - digital marketing agency. From 2013 till the end of the project in 2018 he was one of 20ish Google AdWords Certified Trainers, working for Google to train hundreds of specialists from agencies with Google Partner status. Writes articles in professional magazines such as Marketer+ and Magazyn Online Marketing Polska. Gives public speaches and conducts workshops on many professional events and conferences. Lectures at postgraduate studies. Works with clients from all over Europe, USA and Australia.

Laura Holyer | Digital Marketing Consultant | One Two Digital

Laura is well versed in paid media and performance marketing, having worked in the industry since 2010. With experience in both in-house and agency roles, Laura set up her own consultancy business in 2017 and has worked on over 100 accounts across various industries; travel & leisure, retail, education, finance and automotive.

Laura Slingo | Outreach Manager | Sage

Laura is a link building and outreach specialist, who has a deep-rooted love for building links and brands. With over five years’ experience as a technical link builder and over a decade as a writer and editor, Laura knows a thing or two about great content in the search space. Link building to product pages is her speciality, and she has had the pleasure of leading outreach strategy for huge megastars, disruptor startups and everyday brands with a story to tell. Laura is the current Outreach Manager at cloud software company, Sage, leading their global offsite strategy.

Luce Rawlings | Freelance SEO Consultant |

Luce Rawlings fell into digital in 2015 when she joined an agency that primarily managed SEO & PPC clients. Since then, she has worked in-house in travel, as an SEO Manager at Blue Array, and has participated in two Women in Tech SEO Mentorship programmes as a mentor. Today, Luce has her own retained clients and is a member of SISTRIX’s Data Journalism team.

Luis Navarrete Gomez | Global Head of Digital Marketing - Sr Director | Liberty Group

Luis is Head of Digital Marketing, Sr. Director at Liberty Latin America, one of the biggest Telecom groups in the Latam region and leads digital marketing activity for the group and its subsidiaries. In his time in the company, Luis has shaped the digital marketing experiences in an organization that reaches both B2B and B2C customers in more than 40 markets. He is a regular writer and speaker about Digital Marketing and business leadership and plays an active role in the search community. He is a fellow member of the Marketing Society, a member of the advisory board of The Institute of Practitioners in Advertising, and participates actively at conferences and specialized publications. He is also a member of the judging panels of industry-leading awards, such as the DMA Awards, the UK and US Search Awards, The Drum, and The Biddable Media awards. Luis has a technical background in computer science and has more than 18 years of experience in Digital Marketing with cross-functional expertise in technology and business management and leadership. Specialties: Leadership, Digital Marketing, Strategy, Growth, Paid Search, Social Media, Display, Audience management, SEO, Digital Transformation.

Lukas Adamec | Performance Marketing Manager | Zendesk

Lukas Adamec has been working within Paid Digital for 11+ years, during which he transitioned from an employee to a freelancer & CEO of Abadam Marketing. In the last 5 years Lukas has focused on Consultancy - working with established agencies to deliver client growth. His focus is particularly on international paid opportunities, from Google to Yandex, from Naver to Baidu, from Yahoo JP to Seznam. Lukas is a firm believer in knowledge sharing and enjoys discussing experiences with established online marketers as well as providing training to new colleagues. During his time off, Lukas recharges his energy by being disconnected from online influences and instead spends his time on wildlife photography.

Lukasz Zelezny | SEO Consultant |

Lukasz Zelezny, UK Search Awards judge, Top10 UK Social Media influencer and former director of organic performance at uSwitch / Zoopla. Currently is working as an independent SEO Consultant helping in organic traffic acquisition, technical SEO and content marketing. Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group, Fleetway Travel, uSwitch, Zoopla. Each year Lukasz is speaking at many SEO and social media conferences. He was a speaker at ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London as well as Marketing Festival in Brno, Brighton SEO in Brighton and UnGagged in London. Every year he is actively participating in 10 to 20 events as an SEO/Social Media keynote speaker. Additionally, he organizes workshops and meetups where he is sharing tips around SEO, Social Media and Analytics.

Richard Gregory | Founder | Agency NXD

Richard is co-founder of AgencyNXD as well as an advisor and NXD to multiple tech firms and agencies, including Adzooma, Fluid Digitial and Ruler Analytics. Heralding from “Silicon Ramsbottom” he is an ardent supporter of the digital and tech industry in the North of England. Previously, Richard was the managing director of digital agency Latitude, director of Tech North and co-founder of SAScon.

Michael Bonfils | Managing Director | SEM International

Michael Bonfils is the Founder and CEO of SEM International. Which is an award winning global digital marketing management firm with 32 worldwide offices specializing in multilingual PPC, SEO, Social Media, Global eCommerce, Content and Localization. His company’s services are tailored to assist global advertising agencies and multinational corporations with their digital marketing strategies around the world. He has been in the industry since 1997, has been a frequent speaker at global conferences, is a recognized industry award judge and past/present board member for a number of digital marketing organizations.

Michelle Wilding-Baker | Head of Digital & Content | Freesat

Michelle is a globally award-winning digital marketer who specialises in data-first customer acquisition (owned/paid/earned), SEO and content strategy. She graduated with First Class Honours in Communication Studies (Journalism) and is armed with more than a decade of marketing and editorial experience across international, SME and start-up brands in highly competitive FinTech, Insurance, Travel, Beauty, eCommerce and publishing industries. Now leading the digital marketing, eCommerce, editorial, content and social strategy remit at Freesat and consulting on a project-basis for Oh Mishy, she previously completed 2.5 years as Head of SEO & Content at The Telegraph Media Group where she hired and led the ‘Best Brand SEO Team’ of 2019. Michelle regularly judges industry marketing and eCommerce awards, guest speaks at events and co-organises the ‘Take It Offline' Digital Marketing Roundtable in London and Europe.

Miracle Inameti-Archibong | SEO Consultant, Trainer & Speaker | MIA Consultants

A rounded SEO consultant, trainer, and speaker. Miracle provides expertise in SEO and Data Strategy to resolve challenging problems and implement practical and pragmatic solutions. Relentlessly focused on customer outcomes with strong commercial acumen, natural drive, with a strong passion for people.

Mohammadreza Hasanpour | Senior SEO Specialist | Snapp!

Mohammadreza began as a digital advertiser, transitioning to a digital marketer and SEO specialist. Now, he has over five years of experience in SEO, working with organizations of all sizes and various industries, including highly competitive markets such as Insurance, Health, Finance, and E-commerce, among others. Currently, he holds the position of Senior SEO at Snapp, a Ride-Hailing App. Although he freelanced as an SEO expert for some time, he has been entirely devoted to in-house SEO for almost four years. His expertise lies in technical SEO and strategy. Lately, he has been practicing SEO automation and machine learning.

Monique Wilson | Performance Marketing Lead | Direct Line Group

Monique Wilson is a digital and performance marketing specialist with over 10 years’ experience in Paid search, programmatic and biddable media. A lead in campaign delivery with strategic insight she brings both agency and client-side expertise merging a blend of customer understanding as well as commercial perspective in satisfying business specific objectives and initiatives that help to drive value and efficiency from performance media. Previously, whilst at Manning Gottlieb OMG, she worked on the award-winning ONS Census 2021 digital campaign. Now more recently taking a steer back into client side as a Performance marketer over at the Direct Line Group (DLG) handling all things PPC, SEO and performance marketing. Outside of work she is an advocate for women in technology an avid gamer and is a tech enthusiast.

Montserrat Cano | International SEO & Digital Marketing Consultant |

Montserrat Cano is an integrated digital marketer, SEO and project manager who has worked in a wide range of sectors both in the UK and internationally, halfway between in-house and as a consultant. Her focus and passion is on solving issues to maximise business results, Being bilingual English-Spanish, she has spoken at international events and mentors other SEO/ digital professionals to help make the industry stronger. She is a University Associate Professor, is co-authoring an upcoming book on digital marketing and has contributed to the recent book SEO in 2023. Montserrat has recently been appointed ambassador for the Google Women Techmakers programme.

Motoko Hunt | President | AJPR

Since establishing AJPR in 1998, Motoko Hunt has been providing online marketing services to various companies around the world. Her extensive knowledge of Asia and Japanese markets proves to be highly valuable as her consulting services have made a significant impact on global marketing campaigns for some of the world’s most popular multinational brands. Besides being published in industry websites and printed media, Motoko is a frequent speaker at global search marketing conferences, giving seminars and training about topics on International Search Marketing.

Murat Yatagan | Growth Advisor |

Murat Yatağan is a seasoned growth strategy leader and advisor with a rich background in product marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), App Store Optimization, Conversion Rate Optimization, User Experience, web analytics, and product management. Murat has held key roles in several high-profile companies, including Google, Microsoft, Brainly, and Global Savings Group. His most recent role was as Vice President of Growth at Brainly, where he successfully scaled the user base from 80M to 400M Monthly Unique Users (MUU) in less than four years. Prior to that, he served as a Director for Global Savings Group, where he improved the visibility of their 80+ platforms on Google SERP. At Google, Murat led webspam policy enforcement for several EMEA markets, developing an automated pipeline to identify and demote thin pages in indexes, which significantly increased the team's efficiency. He also worked as a Research Assistant in the Computer Science Faculty of Izmir University of Economics, where he worked on neural networks programming. Since 2015, Murat has been providing strategic counseling to businesses on building and maintaining growth. He has helped more than 100+ online businesses and startups across various industries, from classifieds and edtech to healthcare and e-commerce. In addition to his professional roles, Murat is active in the SEO and growth marketing communities. He has held positions as Global, MENA, and European Search Awards Head Judge and the US and UK Search Awards Judge. He is also a brand ambassador of Oncrawl, an award-winning search marketing intelligence tool. Murat holds an M.Sc. in Engineering Management and a B.Sc. in Computer Engineering. He is known for his data-driven insights, direct communication with clients, and methodical analysis to determine competitive advantage. His growth plans are aimed at increasing user base size, adding value, and gaining a long-term competitive edge.

Natalia Witczyk | CEO / Lead SEO Consultant | Mosquita Digital

Natalia Witczyk is Founder and Lead SEO Consultant at Mosquita Digital. She specialises in Technical and International SEO, working on SEO strategies for some of the biggest international websites in the world in Google, Yandex and Baidu. Originally from Poland, her experience comes from the agency side, with vast experience first in UK, and for the last 5 years in Barcelona. Natalia is an active member of Mujeres en SEO (Women in SEO community) and considers herself a true internet geek, who lives & breathes SEO.

Natalie Slater | SEO Consultant |

Natalie Mott has almost 15 years’ experience in leading SEO teams and in hands-on delivery of effective technical and on-page SEO, digital PR, and content marketing strategies for some of the world's best-known brands, across a wide range of verticals. Natalie is also an experienced industry speaker, a keen advocate for mental health support within the marketing industry, and a champion for diversity and inclusion within the field.

Neil Hardy | Commercial & Product Director | Shearings Leisure Group

Neil has been involved in the digital industry since 1994 when he launched his first website for travel brand Page & Moy. He has worked for several blue-chip companies including TUI, The Co-op, Icelolly, Midcounties Co-op and more recently Shearing’s Holidays. With a strong commercial background, digital results and ROI are key focus points in any award judging. Follow Neil on Twitter @hardyneil

Nick Wilsdon | CEO & Founder | Torque

Nick has worked in digital marketing since 1998. Moving to Russia in 2003 he specialised in multilingual search and broadening his knowledge across digital channels, content and PR. During this time he contributed to the Russian digital startup community; working with Yandex, the Federal Assembly of the Russian Federation and the US State Department. Returning to the UK in 2011, Nick then built and led marketing teams at Arena Media, Havas Media Group and the Dentsu Aegis Network. As the technical SEO lead at Vodafone Group since 2014, he has improved online performance and customer experience across 22 international markets. As an advocate for raising standards in online marketing, Nick judges the UK Search Awards and EU Search Awards. He enjoys speaking at conferences on the topics of mobile/data-first marketing, cross-channel campaigns and technical SEO. Outside work, he enjoys cycling and taking part in Prince’s Trust cycling events.

Olesia Korobka | SEO Entrepreneur |

Olesia Korobka is SEO entrepreneur from Ukraine. She runs a few businesses most related to SEO and a small localization service. When not doing SEO, Olesia usually studies hows and whys of SEO, testing and researching. And now also helping other SEOs from Ukraine to adapt during the ongoing war.

Owen Gill | Head of Digital | The Nottingham Building Society

Owen heads up the digital marketing operation at The Nottingham Building Society, and previously held positions as Head of Digital at Pendragon PLC as well as Head of Paid Media at the agency, Hallam. Having worked on a series of successful marketing campaigns, Owen has a deep appreciated of well thought-out, creative and engaging customer communications. In addition, Owen is a regular public speaker at industry events, a board member at the Citizens Advice Bureau and a university student mentor.

Philippe Yonnet | CEO & Co-Founder | Neper

Philippe Yonnet is the founder and CEO of Neper, an International SEO Agency. Philippe is a former CTO and has always been passionate about Information Retrieval. He's a renowned SEO expert. He has been advising companies and brands for more than twenty years, either in agencies or in house. In 2012, he founded Search Foresight (now Peak Ace), one of the most prominent search marketing agencies in France, which he managed for 7 years. He is also the founder of the two most important search events in France: SEO Camp'us (launched in 2009) and Search Y (launched in 2019). He was the first president of the SEO Camp association, a position in which he was re-elected four times by the French SEO community. Philippe is also an experienced speaker and trainer.

Plamen Popov | Head of Global SEO | Acronis Global

Plamen Popov is an experienced digital marketer & SEO Expert with history of working for internationally renowned brands. He currently is working as Senior SEO Lead in Acronis, world leader in cyber protection & data security company. Plamen joined last year from the marketing team of Management Financial Group, where he lead global marketing strategies for various fintech brands inside the holding. Plamen has a genuine interest in marketing and technology and that drives his experience throughout consulting start up companies and leading teams in enterprise brands exploring various aspects of marketing activities including PPC, Social Media, Display, Programmatic, App Marketing and SEO. His passion for Search Marketing & SEO always drives him to learn and explore new possibilities of creating better user experiences and results.

Polly Walton | Head of Experience Optimisation | UNRVLD

Polly is the UNRVLD’s head of experience optimisation. She works with SEOs, performance marketers, data analytics, designers, and technical developers. Polly works on experience optimisation strategies and solutions for major brands in sectors including financial services, retail & leisure, higher education, manufacturing, professional services, sport, utilities, property and more. She is also a conference speaker. Brands Polly has worked closely with include Royal Canin, Mars, Teva, Roquette, London Metal Exchange, Biffa, SMEG, New Era Caps, Southampton FC, The FA, The R&A, Euroleague Basketball, Marsh Commercial, DWF, Carter Jonas, Barratt Homes, Persimmon Homes, Crest Nicholson, WhatHouse, Countryside Properties, McCarthy Stone, Leeds Beckett University, University of Essex, University of Birmingham, Southampton University and University of Hull.

Rebekah Deedat | Digital Marketing Manager | Michael Kors

Rebekah has over 9 years experience in digital marketing. Over the course of her career she has worked for 3 of the worlds largest marketing agencies across brands including adidas, Calvin Klien and American Airlines. For the first time Rebekah is now in-house leading digital performance marketing for Michael Kors, using her breadth of cross-channel and ecommerce experience to accelerate the strategy for EMEA and ROW sites. With a specialism in Paid Search Rebekah now manages SEO, Affiliate, Paid Social and Display channels. She has a passion for attribution, testing and data visualisation to understand what is truly contributing towards business success.

Ric Rodriguez | Chief Growth Officer | Raze

Ric Rodriguez is an experienced growth leader with more than ten years working across marketing, digital and technology. Ric is Chief Growth Officer at Raze, a community changing how people engage with - and earn from - advertising. Ric is driven and his career to date speaks to his ambition - from being a co-founder at a sustainable fashion marketplace to holding a senior role at a fine jewellery disruptor - and he has represented all sides of the table; brand, agency and technology. Ric is a respected industry contributor; he has co-authored two books, is regularly an award judge and speaks at conferences internationally.

Sara Fernández Carmona | International SEO Consultant |

Sara Fernández Carmona is a seasoned International SEO Consultant with a diverse skill set that includes Translation & Localization, UX Design, and Content Strategy. Over the years, Sara has helped B2B software companies, pharmaceutical ecommerce businesses, and startups expand their reach across borders. As a polyglot who speaks five languages, she brings a deep understanding of cultural differences and sensitivities to her work, ensuring that her clients' content is relevant and engaging to local audiences and that their strategy is effectively localized. In addition to her everyday work as an SEO consultant, Sara is passionate about sharing her knowledge and expertise with others. As a speaker and educator, she has presented at various events such as BrightonSEO and Friends of Figma, and lectured on SEO at the University of Barcelona. She has also been featured in industry publications by Majestic and Oncrawl, where she shares her insights on the latest trends and best practices in the field. Sara also manages SEO Barcelona, a multilingual Slack community where SEOs come together for knowledge exchange and networking.

Seb Atkinson | Technical SEO Lead for International | NerdWallet

Seb Atkinson has been working in marketing for over a decade, transitioning into SEO in 2012. Seb has spent much of his career working agency-side, specialising in link building and technical SEO projects for UK and international businesses. In 2019, Seb was appointed Head of SEO at KnowYourMoney.co.uk, which became part of NerdWallet in 2020. NerdWallet provides consumers and businesses with useful tools and insights so they can make smart money moves.

Silvia Martin | Founder | Trebole

Silvia is the founder of Trebole Ltd, an independent consultancy specialising in SEO strategy and technical SEO for linternational clients. She has been working in the SEO industry for more than 8 years, helping a range of leading brands improve their online visibility and organic performance. She also collaborates with WYK, Women in Tech SEO and the Santander mentoring programmes.

Sophie Brannon | SEO Specialist |

Sophie is an SEO specialist with over 7 years experience working with leading brands in the UK, US and Australia. She is a regular speaker at industry events across Europe including BrightonSEO and WeLoveSEO Paris. She was also the SEO chapter lead for the Web Almanac State Of The Web report 2022 and was the recipient of the Rising Agency Star Of The Year award at the UK Agency Awards 2021.

Stacey Cooper | Analytics and CRO Consultant | Sharper Digital

Stacey Cooper, freelancing as Sharper Digital, has 8 years of hands-on experience as an expert in Digital Analytics and Experimentation. With a knack for GA4, she's collaborated with notable brands across industries such as travel, fashion, finance, and more. Stacey has navigated both the agency scene and client-side, well-known for ensuring GA4 implementations are not just precise but tailored to drive informed business decisions

Stephen Kenwright | Exited Founder - Rise at Seven |

Stephen founded SEARCH-FIRST creative agency Rise at Seven in 2019, growing it to employ 110 people across 4 offices and reaching revenues of more than £7m, before exiting in 2022. He previously held senior roles at digital transformation consultancy Kin + Carta PLC and the UK's largest automotive retailer Pendragon PLC. He founded SearchLeeds, a conference that hosted more than 2,000 marketers at the first direct arena in its most recent iteration.

Steve Kuncewicz | Partner - Head of Creative, Digital & Marketing | Glaisyers ETL

Steve is a Partner and Head of Creative, Digital and Marketing at Glaisyers ETL in Manchester. He specialises in intellectual property, media social media and privacy law and is listed as a "recommended lawyer" in the Legal 500, and was a oo-founder pf the Bulletproof Agency Network. He is a regular media spokesperson, and has given interviews to the local and national press through BBC Breakfast, Sky News, ITV, BBC Radio 2, BBC Radio 4, BBC Radio 5 Live and LBC London. Steve is also the Manchester Publicity Association’s Honorary Solicitor.

Steven Lynch | Head of Digital Marketing | Parkdean Resorts

Steven has over 15 years of experience in multi-channel digital marketing, and is currently Head of Digital Marketing at Parkdean Resorts, the UKs largest holiday park operator. Starting his career in affiliate marketing, Steven has worked in agencies and in-house. He specialises in PPC and SEO, as well as other paid media, social and content channels, with a track-record in delivering change and implementing successful long-term growth strategies aligned to business goals.

Roxana Stingu | Head of Search & SEO | Alamy

Roxana Stingu is the Head of Search and SEO at Alamy, where she specializes in technical and image SEO for enterprise websites. She also oversees Alamy's internal search engine that handles over 350M assets and has an avid interest in all things AI. Roxana loves getting into the nitty-gritty of SEO and her favorite pastime is automating anything repetitive that she encounters at work, or in life. Roxana is also a speaker for conferences such as BrightonSEO and WTFest and a co-author for Blue Array's "Mastering In-house SEO" (First and Second editions) and Majestic's "SEO in 2022".

Tani Kopliku | Head of Marketing | Lands End (Europe)

With over 15 years of experience in marketing, Tani has been working predominantly in Finance & Retail Ecommerce, in-house and agency side. He has a depth of knowledge in Search, in both Organic and Paid, and has overseen many projects for big household brand names. He currently works as a Head of Marketing for fashion ecommerce retailer Lands’ End and oversees the acquisition of new customers through all channels across multiple European markets.

Thomas Vosper | Founder | Aisle3

With over 12 years in ecommerce Thomas has a long record of delivering growth for many of the largest names online. During over six years at Amazon, he led strategic seller acquisitions; executed new category launches; and delivered cutting-edge merchant services. After moving to Tesco, he tripled their marketplace business in twelve months. He founded online marketplace Aisle3 in March 2020. Thomas has a detailed insight on strategy, performance marketing and operations across thousands of eCommerce sites, high street stores, and digital marketing agencies

Toni Navarro | Founder | Toni Navarro Consulting

Toni Navarro is the founder of Toni Navarro Marketing, and the co-founder of Rock and Click agency. He’s a certified digital marketing consultant, trainer & online entrepreneur, specialised in SEO & PPC, and in his more than 15 years of experience in the sector, he's had the pleasure to work and train some amazing brands. He also offers mentoring advice for charities and small businesses in Spain and the UK, and he hosts a podcast and shares a newsletter called Search and Grow, as well as he writes about his passions for Digital Marketing, SEO and business in different blogs.

Trond Lyngbø | Senior SEO Consultant | Search Planet AS

Trond Lyngbø is the founder of Search Planet and a senior SEO Consultant. He has over two decades of experience in SEO, e-commerce, content strategy and digital analysis. His clients include multinational Fortune 500 corporations and major Norwegian companies. Trond has helped grow businesses through more effective search marketing and SEO strategies. He is most passionate about working with e-commerce companies and web shops to develop and expand their omni-channel marketing initiatives.

Valen Correa | In-house Marketing Director | Bunny Studio

Valen Correa is a seasoned digital marketing professional with a 10-year experience in the industry and expertise in Tech and International SEO. She has collaborated with well-known international companies such as Skyscanner, Merqueo and Delivery Hero. Recently, Valen has shared her knowledge at the Startup Institute in Berlin, led a successful SEO and SEM agency and is the current the Director of Marketing at Bunny Studio.

Vânia Marques | Head of PPC | Minty Lab - Minty Square

With an unusual path, my career in digital marketing began in 2018, 2 years after completing my Degree in Philosophy. After a course in digital marketing with an internship, I ended up working at the agency where I interned. With 5 years of experience and dozens of clients, I worked as a PPC manager and content manager. 3 years on I decided to focus exclusively on paid campaigns. Throughout this time I developed experience in lead gen in the B2B market and later in brand development, traffic increase, and purchase generation in the B2C market. I am currently responsible for the PPC department at MintySquare, where I develop marketing strategies for several fashion brands and campaigns that aim to increase brand awareness and generate purchases.

Veronika Höller | Global SEO Lead | CompuGroup Medica

Veronika is a Global Senior SEO-Manager and has worked in SEO and PPC marketing for over 14 years. She started as a copywriter and PPC Manager in a little Ads Agency. She has continuously developed herself further into the direction of SEO. Over the years, she has worked as a digital marketing manager in agencies and international companies, including CompuGroup where she is now. International SEO and PPC Strategies are Top of her priority list. She views SEO as a whole puzzle and not just individual sub-areas, hence why she trained herself in all areas – content, technology, PPC, SMM and UX. Today she spreads her knowledge as a speaker on the stages of international digital marketing conferences such as BrightonSEO, SMX advanced, International Search Summit etc. For her all digital marketing channels have to be united to get the best of your website.

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