Published by Sue Johns-Chapman
Published Date 23.03.2022 
We understand that, when it comes to digital marketing, all businesses are united by one desire – to get a real return on their investment. Whether it’s SEO or Digital PR, being able to see a true commercial benefit is crucial.
So for over a decade, we’ve been focusing on exactly that – and winning some awards along the way.
About us:
More specifically, we are The SEO Works.
We are an award-winning provider of search marketing, websites and paid social for leading brands and prospering SME’s.
We pride ourselves on our ability to deliver real, measurable results for businesses – no vanity metrics, no jargon.
Our expert team of content pros, web techies and experienced digital marketers deliver top-quality results that are founded on proven techniques, intricate technical knowledge, and cutting-edge creativity. We truly are the digital growth experts.
Award-winning:
Our dedication to delivering a strong ROI for our clients has not just strengthened our reputation, but also made us multi-award winning. Some of those awards were right here, with the amazing UK Search Awards.
Here are a few highlights:
Best Integrated Campaign – Offering a variety of digital marketing services is incredibly satisfying, particularly when they can work together. With this campaign, we proved how strong our ethos is across all our teams.
UnderU.com are a strong brand, but were struggling to break into a lucrative market that was dominated by household names. We worked with them on a multi-channel campaign with the aim of increasing sales, against fierce competition, on a modest budget.
Preliminary research found that a truly omnichannel approach was the best route – utilising our expert SEO and PPC teams, alongside their own email marketing strategy.
Here are a few of the key results…
- 13% increase in sales
- 7% increase in average order value
- 13% increase in ROI
Best Low Budget Campaign (PPC) – This award was crucial to us, as a huge part of priding yourself on delivering strong ROI is still being able to do so on a small budget. With this campaign, we proved just that.
We worked with Bearing King to enhance and grow their online presence, increase returning visitors, new shoppers, and improve customer loyalty. We were set the challenge of improving on the incumbent campaign, which was only just breaking even… we did much more than that.
We increased revenue, transactions and assisted revenue, whilst reducing CPA. Doing all this without an increase in media spend shows a proficient and effective campaign run on a tight budget, with great results!
Here are a few of the key results:
- 84.2% increase in revenue (target 20%)
- 93.2% increase in conversions (target 25%)
- 45% decrease in CPA (target 15%)
What does winning mean to us?
We don’t do what we do to win awards – for us, it’s satisfying enough to see a client’s business grow because of the work we have done.
But fundamentally, proving your ability to deliver results involves awards. And to us, the UK Search Awards is up there with the best of the best.
Seeing the level of competition each year is what keeps us entering. Being amongst such fantastic names keeps us at our best and is truly a privilege.
“Being recognised by an industry-recognised organisation such as the UK Search Awards is fantastic. For us, results will always come first. But being able to say that we are recognised as the best of the best is not only a great feeling for the team, and also something clients love to see” says Managing Director, Ben Foster.
Work with us:
All of this talk about providing a real return – why not see for yourself?
You can get in touch with our team of experts, check out our case studies, or take a look at our bank of free digital marketing downloads!
If you’re more of a socials person, you can also follow us on Linked or Twitter for updates and plenty of guides.
