The 2021 UK Search Awards were presented at a live ceremony on Tuesday 16 November. Remember to share your success!
Winner & Silver Assets What Our Winners Say Trophy Shop
BEST USE OF SEARCH – RETAIL / ECOMMERCE (SEO): SMALL
Silver – Holland & Barrett – Highly Regulated Retail: Helping customers and Google to really understand CBD
Winner – Re:signal & ASICS – Going the extra mile!
BEST USE OF SEARCH – RETAIL / ECOMMERCE (SEO): LARGE
Silver – Exposure Ninja & Takeaway Packaging – Taking Out The Competition
Winner – Screaming Frog & StressNoMore – Putting Health & Wellbeing 1st
BEST USE OF SEARCH – RETAIL / ECOMMERCE (PPC): SMALL
Silver – iProspect Ireland & Le Creuset – The right mix of ingredients for a +249% ROAS increase
Winner – Honcho & Sarah Raven – Blooming Marvelous
BEST USE OF SEARCH – RETAIL / ECOMMERCE (PPC): LARGE
Silver – The Media Image & Debenhams – Scaling Profitability & Efficiency Online – UK & Ireland
Winner – Evoluted & CarMats.co.uk – Zero To £2.5m Hero In 12 Months Through Paid Search
BEST USE OF SEARCH – FINANCE (SEO): SMALL
Winner – Verve Search & Paxful – Digital PR that exposes the scale of financial misinformation
BEST USE OF SEARCH – FINANCE (SEO): LARGE
Silver – twentysix & Asda Money – The search for Monty, the use of brand & performance SEO
Winner – Wavemaker UK and Comparethemarket.com – Defend, Grow Innovate
BEST USE OF SEARCH – FINANCE (PPC)
Winner – Embryo & The Insurance Octopus – Diving into success with ink-redible results
BEST USE OF SEARCH – TRAVEL / LEISURE (SEO)
Winner – Screaming Frog & InsureMyTrip – Creating Pandemic Content to Drive Performance Success
BEST USE OF SEARCH – TRAVEL / LEISURE (PPC)
Winner – TMI & ExpressTest – Getting Brits Abroad
BEST USE OF SEARCH – GAMING
Silver – Kaizen & Betway – How Dirty are Your Gaming Consoles?
Winner – JBH The Digital PR Agency & Slotsup.com OnlyFans Rich List
BEST USE OF SEARCH – THIRD SECTOR / NOT FOR PROFIT
Silver – StrategiQ & The Air Ambulance Service – Lifting Off After Lockdown
Winner – Arke Agency & Keele University – International Postgraduate Recruitment Campaign
BEST USE OF SEARCH – B2B (SEO): SMALL
Winner – Zenith Global & Hair Today, Growth Tomorrow – Becoming the Leader in Professional Hair Colour via Search
BEST USE OF SEARCH – B2B (SEO): LARGE
Winner – Exposure Ninja & Takeaway Packaging – Taking Out the Competition
BEST USE OF SEARCH – B2B (PPC)
Silver – Fluid Commerce & NL Commercials
Winner – Aira & Sodexo Engage – Maximising High Converting Leads in a Competitive Market
BEST USE OF SEARCH – B2C (SEO): SMALL
Silver – Megantic & The Soccer Store – thesoccerstore.co.uk
Winner – Re:signal & ASICS – Going the extra mile!
BEST USE OF SEARCH – B2C (SEO): LARGE
Silver – Evoluted & OriGym – Gym Closures Realise 1300% SEO ROI
Winner – Reprise Digital & Kleenex – Your Pollen Pal
BEST USE OF SEARCH – B2C (PPC): SMALL
Winner – Honcho & Sarah Raven – Blooming Marvelous
BEST USE OF SEARCH – B2C (PPC): LARGE
Winner – Mediahub & Stickyeyes, Western Union – finding Equilibrium in brand search
BEST USE OF SEARCH – HEALTH
Silver – Screaming Frog & StressNoMore – Putting Health & Wellbeing 1st
Winner – PlatformGSK (inc. Digitas UK) & GSK – Delivering a Global Holistic Search Programme worth £22m
BEST USE OF SEARCH – AUTOMOTIVE
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Silver – Honcho & Pentagon Motor Group – Road To Freedom
Winner – Gravity Global & SNAP – European Expansion
BEST USE OF SEARCH – REAL ESTATE & PROPERTY
Silver – Tidal Digital & Lloyd Wells Mortgages – There’s No Place Like Home
Winner – connective3 and Strata Homes – A bespoke local PPC approach
BEST USE OF SEARCH – FMCG
Winner – Reprise Digital & Kleenex – Your Pollen Pal
BEST USE OF SEARCH – FASHION
Winner – GA Agency & Calzedonia Group – Global Localised SEO Fashion Ecommerce Project for 4 Brands – 2021
BEST LOCAL CAMPAIGN (SEO): SMALL
Winner – First Internet & Secret Spa: Manchester & Brighton launch
BEST LOCAL CAMPAIGN (SEO): LARGE
Winner – Reprise Digital & Kleenex – Your Pollen Pal
BEST LOCAL CAMPAIGN (PPC)
Winner – Target & City of Bristol College – Connecting People with their Passion
BEST LOW BUDGET CAMPAIGN (SEO): SMALL
Silver – Honchō & Vaped – Aiming High with a Dream Job
Winner – Wagada Digital – Lighting up the Sky on a Low Budget
BEST LOW BUDGET CAMPAIGN (SEO): LARGE
Winner – Screaming Frog & StressNoMore – Putting Health & Wellbeing 1st
BEST LOW BUDGET CAMPAIGN (PPC)
Winner – Exposure Ninja & Aromantic – Low Budget, Huge ROI
BEST INTEGRATED CAMPAIGN: SMALL
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Winner – Radioactive PR, SEEDED.digital and ProDog Raw – The Hunt for Page One
BEST INTEGRATED CAMPAIGN: LARGE
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Silver – Exposure Ninja & CHAS – Constructing Rapid Growth
Winner – Impression & Abigail Ahern – A brand focused Black Friday
BEST SEO CAMPAIGN: SMALL
Winner – Re:signal & ASICS – Going the extra mile!
BEST SEO CAMPAIGN: LARGE
Silver – Reprise Digital & Kleenex – Your Pollen Pal
Winner – StrategiQ & Reuters – A Replatforming Success Story Worthy of the Front Page
BEST PPC CAMPAIGN
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Silver РAbsolute Digital Media & QuidMarket РConverting £100k+ In 40 Days
Winner – Evolved Search & CarMoney – Steering PPC performance in the right direction
BEST USE OF CONTENT MARKETING
Silver – StrategiQ & The Air Ambulance Service – A Lockdown Lift Without Links
Winner – connective3 and Canine Cottages – Doggy Devotion: driving links by raising heartrates
MOST INNOVATIVE CAMPAIGN (SEO)
Silver – Exposure Ninja & CHAS – Constructing Rapid Growth
Winner – Rise at Seven & PrettyLittleThing – Creating search demand increase of 800% for something they already rank #1 for
MOST INNOVATIVE CAMPAIGN (PPC)
Silver – Impression & Topps Tiles – Topp of the Shopps
Winner – Mediahub & Stickyeyes, Western Union – finding Equilibrium in brand search
BEST USE OF PR IN A SEARCH CAMPAIGN: SMALL
Winner – Good Brothers & broadbandchoices.co.uk – The Science of Scare
BEST USE OF PR IN A SEARCH CAMPAIGN: LARGE
Silver – connective3 and Canine Cottages – Doggy Devotion: driving links by raising heartrates
Winner – Rise at Seven & Parkdean Resorts – The World’s First Hedgehog Holiday Park
BEST USE OF DATA (SEO)
Silver – Reprise Digital & Kleenex – Your Pollen Pal
Winner – Yard + Cubed & RingCentral: Ring my SEO Bell
BEST USE OF DATA (PPC)
Silver – Adthena & Staysure – Staying afloat with search
Winner – Shoptimised & Designer Outlet Sales – Data Driven Management
BEST USE OF SOCIAL MEDIA IN A SEARCH CAMPAIGN
Winner – Rise at Seven & PrettyLittleThing – Creating search demand increase of 800% for something they already rank #1 for
BEST SOFTWARE INNOVATION
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Silver – Oncrawl – Technical & Data SEO platform
Winner – Adthena’s Local View – The future of location-based search marketing
BEST PPC MANAGEMENT SOFTWARE SUITE
Winner – Optmyzr: PPC Management Software for Scalable Multi-Channel Paid Search
BEST SEARCH SOFTWARE TOOL
Silver – Oncrawl – Technical & Data SEO platform
Winner – Semrush: Online Visibility Management – Game Changing Marketing Tools
BEST SEO SOFTWARE SUITE
Winner – Oncrawl – Technical & Data SEO platform
BEST SMALL PPC AGENCY
Winner – Vervaunt
BEST LARGE PPC AGENCY
Winner – Impression
BEST SMALL SEO AGENCY
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Winner – SEOMG!
BEST LARGE SEO AGENCY
Silver – Absolute Digital Media
Winner – Evolved Search
BEST SMALL INTEGRATED SEARCH AGENCY
Silver – Tidal Digital
Winner – Loud Mouth Media – Integrated Marketing with a Difference
BEST LARGE INTEGRATED SEARCH AGENCY
Winner – Evoluted